Category: Workbook

I would like you to create a Brand Proposition for a chocolate company. They are launching a new range of biscuits for the luxury market. They have been established for over 25 years and make all their products in Lancashire. It’s down to you what that product might look like, we don’t want to focus… Continue reading Content Strategy Workbook

Activity 1 – Buyer persona For your first activity, I would like you to use ChatGPT to create a target market and buyer persona using the prompts below. If you need to create an account you have plenty of time to do so. Make sure you keep a copy of the prompts you ask as… Continue reading ChatGPT Workbook