Learn Digital Marketing

Digital Marketing Skills 4All is funded by the Department for Education (DfE). Our bootcamps are for people across the West Midlands and Northwest of England who are unemployed, self-employed, or employed and want to improve their Digital Marketing Skills. No previous digital or marketing experience is required but can help you learn skills easier.


The purpose of this training is to provide you with a professional skillset which can help you to start your own business or start a new career in Digital Marketing.

Harness the power of Instagram, Facebook, YouTube, LinkedIn and TikTok to market your business or services.

Learn how to build amazing and effective websites and landing pages using WordPress. Investigate e-commerce options to expand your sales channels

Discover the tools and techniques used in e-mail marketing.

Optional weekly digital drop-in sessions where you can network, share ideas or challenges, with other learners and our marketing experts.

Learn how to plan and develop a content marketing strategy, and how to write content for web, blogs and advertising.

Find out how to conduct competitor analysis and discover the latest trends in digital marketing.

Understand how to plan and implement a Search Engine Optimisation strategy.

Learn how to design and implement digital advertisement campaigns.

Learn about the tools you can use to support your digital marketing.

Practice the skills you’ve learnt with weekly practical sessions. You can use this time to grow your business with digital marketing.

Understand how to implement, test and measure results using Google Analytics.

Understand customers needs and problems to then develop solutions.

Learn how to present your ideas to clients and investors.

How to pitch for work, boost your self-confidence and sales, plus learn about customer service essentials.